personal photos, musings and creative endeavors of a nyc-based designer. You can email me

WILL DESIGN FOR FOOD. espíritu not for sale.

it’s easy to become disenchanted with the design process when client/product is always involved. but i guess at some point, for me at least, it’s important to get into the habit of drawing a clear separation between work design and personal design.

if i never want lose that good feeling, that excitement, i must be able to recognize the transfer of intentions.

in work design, the end product takes precedence. whereas in personal design, the process does - and the end result is simply a by-product of what-just-happened (art). 

perhaps this is a method of convenience - applying personal art philosophies on an as-needed basis. but what can i say, with sallie mae on my ass and a cosigner in the mix, survival mode kicks in. .. and i can only afford to lose my paycheck.

anyhow. last night, i returned to personal design (see: *calisthenics: grey matter).

the feeling was absolutely wonderful.